medical guide 2014
Designer, Cumulus Media
DESCRIPTION: Cumulus Media publishes a medical guide every year with articles, photos, directories and advertisements. They distribute the guide to select markets all across the country. View the digital edition.
PURPOSE: The guide is a free resource for the general public, designed for distribution in medical settings. It includes articles that offer health and wellness advice, local directories for medical professionals and services and medical advertisements.
ROLE: Hired as the principal designer by Art Director Gregory Odendahl, I designed the layout template for the guide's articles and developed the issue's page tag. I assissted with typography and color palette selection and implementation throughout the special publication. I participated in every stage of the design process: research, design concept development and presentation, mock-ups, template application and final keyline creation and editing.
TOOLS: InDesign, Photoshop
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jezebel magazine
Design Assistant, Modern Luxury Media
DESCRIPTION: JEZEBEL Magazine is the primary Atlanta luxury lifestyle publication published by Modern Luxury Media. I am the principal designer for the HotShots and Social Circles sections, which showcase photos of Atlantans and visiting celebrities at special events and nightlife hotspots. View the current digital edition.
PURPOSE: The Social Circles and HotShots sections offer a recap of recent Atlanta events and an overview of Atlanta's nightlife, respectively. They are important features for the publication because they spotlight local Atlantans and prominent visitors who were event attendees and nightlife participants.
ROLE: Under the supervision of Art Director Gregory Odendahl, I arrange all page assets and images according to the established sections' templates. I also make all necessary image clippings.
TOOLS: InDesign, Photoshop
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ultimate football guide 2013
Assistant Designer, 680 The Fan Sports Radio
DESCRIPTION: Atlanta Sports Radio station 680 The Fan publishes its Ultimate Football Guide every year to provide an overview of the local football scene plus important news and commentaries on the major conferences represented in Georgia, including the SEC and ACC. View the digital edition.
PURPOSE: Designed for 680 The Fan's target audience, the guide is a source of information and original opinion on the local football scene. It features major university and professional teams with news, updates and predictions. There are also resources for local football venues and tailgating advice.
ROLE: As a design intern for Modern Luxury Media and Art Director Gregory Odendahl, I assisted with the development and implementation of the guide's layout template and photo treatment. I also helped with typography selection and color choices. I participated in every stage of the design process: research and design development, design concept presentation, mock-ups, template application and final keyline creation and editing.
TOOLS: InDesign, Photoshop
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ala moana magazine
Design Assistant, Modern Luxury Media
DESCRIPTION: Ala Moana Center located in Honolulu, Hawaii is the island's largest shopping center. Ala Moana magazine is a bi-monthly publication used as a promotional marketing tool for the shopping center and information resource for shopping center patrons. View the current digital edition.
PURPOSE: This magazine is for locals and visitors in the area surrounding Ala Moana Center shopping mall in Honolulu. As a go-to style and shopping center information source, it offers apparel and accessory fashions, beauty products, gift ideas, mall news and other top trends. There are dining guides and a complete store directory included inside.
ROLE: One of my reocurring projects as a Modern Luxury Media design assistant under the supervision of Art Director Gregory Odendahl is to design layouts for the bi-monthly publication. These layouts are based on a variety of templates. I typically create at least one of each template design every issue plus the newsworthy section and a dining guide. I clip photos and prepare them for the print layouts.
TOOLS: InDesign, Photoshop
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